Top Project Management Tools for Creative Teams

Top 50 Project Management Tools for Creative Teams

By Angela Stringfellow - Last updated

Decades ago, talk of implementing “systems” in the workplace often meant manual processes. But today, companies large and small are leveraging high-tech software to create, manage workflows, collaborate, and more. These tools have become essential for many industries, but in the ever-evolving creative industries, tools and software solutions make it possible to optimize and streamline operations that would otherwise be … Read More

Digital Asset Management Best Practices

7 Essential Digital Asset Management Best Practices

By Angela Stringfellow - Last updated

So, you’re ready to implement digital asset management (DAM), but you want to get started on the right foot. Or, maybe you’ve been using a DAM system for a while now but want to streamline and refine your processes so you can maximize the benefits of digital asset management. In either case, following some core best practices will help you … Read More

What's the most important question a creative brief should answer?

21 Creative Professionals Share the Most Important Question a Creative Brief Should Answer (But Frequently Doesn’t)

By Angela Stringfellow - Last updated

A creative brief is a crucial first step in any creative endeavor, whether you’re undertaking a digital photography project, designing a logo, or developing your next big advertising campaign. There are many important elements that go into an effective creative brief – from objectives and target audience to any brand assets needed, deliverables, and more – so it’s not out of … Read More

Digital Asset Management for Photos: Tips & Best Practices

Digital Asset Management for Photos: Tips & Best Practices

By Angela Stringfellow - Last updated

Photos are a staple in digital asset management. Whether you’re a photographer who needs to manage thousands of photos on the daily, a brand manager who needs to organize and access product photography, a journalist working with photos from the field, or a marketer who works with stock photos (and the rights management issues that come along with them), a DAM … Read More

MerlinOne Brings Facial Recognition with Auto Tagging to DAM

By Logan Fleck - Last updated

New feature is one of several new Deep Learning capabilities to be rolled out from the MerlinAI Suite in 2019 BOSTON, MA, December 17, 2018 (PR NEWSWIRE) – MerlinOne, a leading provider of digital asset management (DAM) software, today announced the launch of its groundbreaking facial recognition with tagging feature on the Merlin X platform. MerlinOne customers now have the unique ability … Read More

Digital Asset Management for Video: Tips & Best Practices

Top 50 Branding Podcasts You Should be Listening To

By Angela Stringfellow - Last updated

We are currently living in the golden age of branding opportunity; before the past decade companies could only engage their customers in a handful of ways, but with the rise of social media and recent technological innovations, smartly-positioned brands can live, quite literally, in the pockets and purses of their clientele. But, just because opportunity is abundant, doesn’t mean that … Read More

Digital Asset Management for Video: Tips & Best Practices

Digital Asset Management for Video: Tips & Best Practices

By Angela Stringfellow - Last updated

When most people think about digital asset management (DAM), they think about managing images, such as logos and other brand assets, stock photos, product photography, and the like. But failing to recognize the power of digital asset management for video means ignoring a crucial component of your digital content. Think about it: Much of the online world today is driven … Read More

The Best Branding Conferences for 2019

Top 50 Branding Conferences to Attend in 2019

By Angela Stringfellow - Last updated

Did you know that, according to Forbes, 64% of consumers make a purchase after viewing a branded social video? It’s a statistic that may not surprise the savviest of marketing experts, but it’s also one that reveals the value systems of today’s consumers. Clearly, we are now living in a day and age in which brands have 24/7 access to their … Read More

Digital Asset Management Tips for Photographers

Digital Asset Management Tips for Photographers

By Angela Stringfellow - Last updated

Photographers tend to be prolific creatives, with a single session often resulting in hundreds of proofs. Before you know it, your collection consists of thousands upon thousands of photos, which becomes increasingly difficult to manage as it grows. The challenge of storing, organizing, and accessing your digital photos is shared by amateur photographers and seasoned professionals alike, making effective digital … Read More

Best Practices for Maintaining a DAM System

What is a Digital Asset Management System? Tips & Best Practices for Choosing and Maintaining a DAM

By Angela Stringfellow - Last updated

Getting frustrated with the time your team is wasting searching for – or recreating – digital assets, or tracking down need-to-know information about usage rights? It’s time to consider a digital asset management system. Here’s what you need to know about how to choose the right digital asset management system for your needs, as well as some best practices for … Read More