50 Best Tips, Presentations, and Resources on Digital Asset Management: The Best Articles, Guides, Podcasts, and More to Learn about DAM

The digital transformation didn’t just affect the ways in which everyone does business; it also created a need for managing digital assets in an efficient, secure way. Digital asset management (DAM) is essential for marketers, creatives, and other professionals who need an efficient solution for getting content to market and engaging their audiences faster and better. There are various schools … Read More

DAM thought leader Fergal Glynn featured on MarTechExec

MerlinOne’s Head of Marketing, Fergal Glynn, was recently featured on the MarTechExec blog. Fergal was highlighted alongside other Digital Asset Management thought leaders on Why Digital Asset Management has Become a Must-Have for Marketing Teams. Taking DAM from Tactical to Strategic Fergal highlights 7 key areas vendors need to focus on in order to mature from being just another file … Read More

How a DAM Can Help Marketing Leaders Unite Teams

As a marketing leader or CMO, does it get harder for you to share and collaborate on content each year, or easier? Many marketing teams are decentralized and even if they aren’t physically separated themselves, the teams and agencies they collaborate with are. How do you share lots of content between these groups? I mean, LOTS OF CONTENT, not a … Read More

Studies Weekly Selects Merlin DAM

Quincy, MA August 4 – MerlinOne is pleased to announce that the Studies Weekly has selected the Merlin digital asset management system to help organize their multi-media content. Studies Weekly, based in Utah, creates engaging learning experiences that profoundly impact millions of students. Their standards-based curriculum and educational materials apply a balanced literacy approach to education that fosters critical thinking … Read More

Version Control and DAM

Why Version control is important in a DAM In their DAM, everyone has old versions of their company logo, or the less-than-perfect product shots, documents showing a product name that was later changed before release, or that photo of their CEO from the wrong angle. An object worked on by a collaborative team ended up going through 5 revisions, and … Read More

In a DAM, Speed is all that Matters

We are all impatient. Especially when sitting in front of a computer: waiting for the answer to your question is just no longer tolerable. We are all used to <1 second response times from Google, and we are mostly OK when the thing we are looking for is on page 5 of the results. Google has trained us, and we … Read More

Save time with a DAM!

To most users of a DAM, saving time is the most apparent benefit. You are on deadline. It is an important project and everyone is relying on you. When you started you felt sure there was plenty of time, and you were going to do a great job. Today, not so much. The first image you needed was the original … Read More

DAM Automation overview

Resize, Crop, Change Resolution and DAM Automation. Let’s face it: no one likes to do boring repetitive tasks. And the tasks we most dislike generally get done last. Even if they are really important to someone else. Pretty much every organization has standard sizes or crop ratios they use for photos going on their web pages or print publications, and … Read More