As I was watching The Masters this weekend, arguably the best golf tournament in the world, I was once again struck by all the magnificent colors at Augusta National. I could talk about how even the best golf players in the world can have a bad day or how our local pro Davis Love III hit a hole-in-one but I want to talk about the colors and the thousands of images made.
As I was seeing the greens, the azaleas and amazing vistas, I was wondering how cool it would be to search for a golfer with a navy blue shirt and a pink background or one wearing a green jacket on a green background, because I need a certain color scheme in an ad campaign I am working on.
Years ago, I was a photo editor at a US Open Golf tournament and I have an understanding of the volume of images that a professional photographer can shoot at an event like that. I also understand that in most cases metadata is either boilerplate or of the leader’s name. Rarely are the golfer’s clothes described, unless of course they are the winner of The Masters and are wearing the famous green blazer.
We are piloting a service that has a computer analyze the contents of an image, not only including identifiable objects in the image but also the background and foreground colors, and then automatically updates the metadata. I decided to put the service to the test with some photographs from The Masters and the results were fabulous.
I could search for navy blue as a foreground color, pink as a background color and the word The Masters in the caption. A picture of a golfer wearing a navy blue shirt with beautiful pink flowers in the background was found. Pretty DAM cool!
If you would like to learn more about this technology please view our press release.
Automated Metadata Helps Merlin DAM Users find Images
Rande Anmuth Simpson
Director of Sales