One of the biggest struggles of marketing and communications teams is the assembling of digital content, managing the workflow and approval process, and then determining how that content will be shared, distributed, or published. If your marketing team does not work in a centralized fashion then you run the risk of wasting time locating assets, delaying opportunities to share them, … Read More
How does a DAM help with hospital marketing efforts?
The biggest struggles of any digital marketing effort is the assembling of campaign assets, managing the workflow/approval process, and then determining how that content will be shared, distributed, or published. If your Marketing, Public Relations, or Hospital Foundation does not work in a centralized fashion then you run the risk of wasting time locating assets, delaying opportunities to share them, … Read More
What are best practices for deploying DAM software for Hospital Communications or Marketing Departments.
You signed up for DAM software for Hospital Communications or Marketing Departments, now what do you do? These are some of the decisions you will need to make: 1. Do you want start to use the DAM right away in your workflow or concentrate on getting your unorganized files added first? 2. Who will have access to the collection? Will … Read More